If targeted well, avid smartphone users can be your biggest consumers. The excessive usage of social media has helped the digital advertisement world to blossom. But even without the trends of social media, it has been observed that people tend to incorporate their smartphones to do many activities like shopping, watching content and even using their home appliances.
The community of iOS developers has been pushing the envelope with the help of the innovation Apple offers them. The innovation coupled with state of the art software and hardware makes some iOS apps trend all over the world for their quirky features and design language.
Where are iOS Apps excelling?
iOS apps pretty much lead the way in terms of innovation across all the businesses. There are some businesses that seem to have totally surrendered their revenue streams to apps. Here are some businesses that are benefiting the most from the excellence of iOS apps.
- Online Retail – From grocery to apparels and appliances, the concept of shopping has changed dramatically and the convenience and safe transactions help the industry boom.
- Social Media – Engaging features and the urge to socially stay connected to your friends and family makes social media apps the most used ones in our lives.
- IoT – Automation seems to be the key for both home and industrial purposes. More and more processes are converted online and are handled through the help of mobile apps.
- Content Streaming – Entertainment industry is another business that has reaped the benefits of fast internet and intuitive streaming platforms and their apps.
Top 5 iOS Features That Your Business Needs in 2022
Apple rolls out its hardware and software capabilities every year. These technologies are surely one of the best in the business. Apple also has a lot to offer to their developers for custom ios application development. Having the best technology at your disposal is one thing and leveraging on that with your innovation is another. Here are some features in an iOS app that you can optimize to help your business.
Notifications
One feature that everyone anticipates to have major updates every year is the notifications on an iOS device. If bundled smartly, notifications from your apps can garner attention from users which can lead to business. iOS introduces smart ways to notify users of an app. This includes using different screens, areas and methods to send notifications. Optimize your notifications to get maximum engagement.
AR/VR
Probably one of the most emerging technologies in the world of app development is augmented and virtual reality. With depth sensors and an OS that supports this technology, you can offer exciting features in your app to offer your products or services in the best possible way. Leading companies are already using these technologies to show real time previews for retail shopping, virtual gatherings in social media & many more engaging services in their apps.
Apple Pay
Apple is known to do things their own way by taking their own time. One of the most used APIs in the world are the ones with payment gateways. These gateways charge per session and offer safe modes of transactions. However, these are third party integrations and as we all know, the iOS doesn’t support or promote third party features. To counter the inclusivity and to cater the ever rising needs of making safe payments, Apple offers Apple Pay that can make payments through multiple iOS devices. By enabling Apple Pay interfaces in your apps, you can offer convenient, time saving and seamless payment sessions to your users. Apple is also looking to offer features like no cost installments for selected regions.
Auto Chat
With the usage of core machine learning, you can offer a feature that pops up a chat window inside an app. These chat windows can fetch generic queries with the help of AI and can respond with prewritten answers. This is a futuristic feature that gives a personal touch to your app. It evidently addresses many of the common user queries in a very efficient way.
Camera
Apple offers more than just photo clicking through its apps. With the new iOS 16 feature, you can cut and crop an image and remove background from an object to use it as a sticker or a png image format. Apart from that, you can also enable features on your app that use the device camera to detect text and identify objects. You can also use the camera to sense depth and make measurements of objects.
An experienced agency with skilled developers can change the way a feature can be used for maximum user engagement. The platter of features & development tips are there for the developers to offer exciting features that help businesses in serving their consumers the best content, products & services.
The Verdict
It really takes an in-depth understanding of the coding and designing platforms for developers to truly optimize a feature that an operating system offers. User engagement and attention through iOS devices happens to be the single most important thing for businesses these days. Having a privileged and resourceful demographic of users that is also tech savvy helps their cause in the first place. But to take your business to the next level, you must partner with an agency that offers true optimization of these features that help your business stand out from the herd.